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You're €115 away from a free birthday gift!

Bestsellers

€39
A man wearing a khaki-colored V-neck undershirt with short sleeves, paired with dark trousers.
Classic non-iron shirt
Slim / Regular / Slim long, White
€119
Odour-free heatcore socks
2-pack, Off-white
€22

Essentials made for life

Stay fresh all day
Stay fresh all day

Our technology keeps you odour- and stain-free for days.

Made for life
Made for life

Non-iron stretchy materials combine style and comfort.

Styles that last
Styles that last

Durable clothing you’ll wear more and wash less.

Birthday deal:
ENDS SUNDAY 23:59!

FREE TANK TOPS
OR T-SHIRTS WITH EVERY 99€

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40 products

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Shop the look | Relaxed shirt and Wide Signature pants
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Shop the look | V-neck t-shirt & Black pants
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a new journey

LIV by LABFRESH - inspired by the Danish word for life - is a celebration to the everyday woman. Designed for embracing everyday adventures, LIV brings together comfort, innovation, and timeless style.

Elevating the all time wardrobe essentials one drop at a time. Legendary, non-iron and non-transparent, stretchy performance fabrics, soft stretchy BCI-cotton that is sweat, odour, liquid & wrinkle resistant, and innovative Seawool.

Limited stock. But this is just the beginning. Enjoy!

Lotte Vink
Cofounder

FOLLOW THE JOURNEY

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Product launches, events, and special offers! Max. 3 emails a month, pinky promise.